Rick Guzman was a candidate for mayor in the 2016 mayoral election in Aurora, IL. I created the identity for his candidacy, with two marks for flexibility. The identity was meant to tie Rick and Aurora together, referencing the Aurora skyline and river. The identity system is dynamic, bold, and hopeful.
I designed print materials ranging from parade banners, t-shirts and posters to volunteer cards and info cards.
I designed the website, working with a developer to bring it to life.
I worked on this project at Bureau Gravity with creative direction from Jimi Allen.